- Generation of referrals/Increased business
This is the first thing most people think of when considering join a networking group. These referrals are normally high quality because the person referring you is associated with the referral. You can then follow up on these leads and turn them into customers.
With a motivated group of business owners comes an abundance of opportunities! There are always lots of opportunities that come from networking and in fact this is where the benefits of business networking are huge!
- Client leads
- Joint ventures
- Business opportunities
“It’s not WHAT you know, but WHO you know”.
This is true in business as well as life. If you want a really successful business, then you need to have a great source of connections in your network. You will meet highly influential people in a social setting that you otherwise never would have met.
It’s not just about whom you are networking with directly, other networking members already have a network you can tap into as well. Meet and socialize with people and find out whom they know.
You will meet business owners that have already experienced problems and issues you may be facing now. Meeting and socialization with them gives you the opportunity to get their advice.
- Raising your profile
Being visible and getting noticed is a big benefit of networking. You can then help to build your reputation as a knowledgeable and reliable person by offering useful information or tips to people who need it. You are also more likely to get more leads and as you will be the one that pops into their head when they need what you offer.
- Positive Influence
Networking is great for your attitude and drive; socialization with other positive business owners can be positive and uplifting.
- Increased confidence
By regularly networking, and pushing yourself to talk to people you don’t know, you will increase your confidence.
Networking is great for people that aren’t confident as it really pushes them to grow and learn how to make conversations and lasting connections with people they don’t know.
- Satisfaction from helping others
Most people get satisfaction helping other people, and networking is a fantastic way to do this. Networking is full of business owners that have problems or issues in their business that need solving, and there is great satisfaction from helping someone solve a problem they have.
Many friendships form as a result of networking because you are all like-minded business owners that want to grow your businesses, and you meet and help each other regularly, so naturally strong friendships tend to form.
- Community Service
Helping local charities is not only great for the community; it is also great for your business.